XTREME

KRATOS LAUNCHES XTREME
FULL POWER HAS ARRIVED

KRATOS Energy Drink, the fast-rising global functional energy brand, today announces the official launch of KRATOS XTREME Full Power, its most powerful and aggressive SKU to date. Designed for peak performers who refuse to settle, KRATOS XTREME delivers an explosive Tutti Frutti energy experience with the brand's uncompromising commitment to natural performance ingredients and a full-power formula engineered for maximum intensity.

Already making waves across the Middle East and expanding rapidly into global markets, KRATOS XTREME arrives at a defining moment for the brand cementing its position as a serious contender in the global functional energy drink arena. Where other energy drinks promise stimulation, KRATOS XTREME delivers instant activation: a precisely engineered trigger of natural energy, sharp mental focus, and peak physical performance, all in a bold 355ml can.

The XTREME identity is unmistakable. A striking black and red can featuring the iconic KRATOS warrior face, surrounded by red lightning and the battle cry "FULL POWER" this is not a drink for the timid. It is a declaration of intent.

"KRATOS XTREME is for those who don't ask for permission to be powerful. We built this SKU for the people who live at full intensity athletes, entrepreneurs, creators, warriors. Power is a choice, and XTREME is that choice made loud." Atef Hazime, Founder & CEO, KRATOS & Co. / Tobacco International Inc.

KRATOS XTREME is powered by a precision activation formula: Taurine, Natural Guarana, and a full B-Vitamin complex three ingredients working in concert to trigger instant energy, sharpen mental clarity, and sustain physical output from the first sip. Full power. No compromise. The Tutti Frutti flavor profile was deliberately chosen to pair bold taste with bold performance: intense, memorable, and unmistakably KRATOS.

The global launch is supported by a full digital and retail rollout, with distribution already active in Europe and the Middle East, and aggressive expansion underway across the Europe and the Middle East. KRATOS XTREME will be available at major retail, hospitality, and convenience outlets in all active markets.

With a retail price point of $0.99, KRATOS XTREME is engineered to democratize premium energy making full-power performance accessible to everyone, everywhere.

KRATOS XTREME is the fourth SKU in the KRATOS lineup, joining Guarana Delight (black/green, natural guarana caffeine), Next Gen Prebiotic (black/blue, gut health formula), and KRATOS Zero (white/silver, electrolyte recovery). Each SKU serves a distinct performance need while sharing the brand's core identity: zero sugar, zero calories, B-vitamins, and the belief that power is a choice.